The Dream Team
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Blake Waters
Co-Founder
Blake Waters was born into the world of entrepreneurship, working alongside his parents and older brother at their family campground. He has helped grow and expand the business to what it is today. His main strategies for success have been vertical integration, launching businesses like Insignia Screen Printing, rental campers, hosting weddings, and an annual music festival. Built on hard work, determination, and out-of-the-box thinking, Blake is dedicated to keeping the American Dream alive. When not burning the midnight oil on business growth, he enjoys the outdoors with his wife Ashlyn and their two dogs.

Cole Nelson
Co-Founder
Cole Nelson brings a wealth of experience and passion to The American Dream Podcast. As the owner of Maverick Construction and co-owner of Legacy Skis, Cole has a proven track record of transforming visions into reality. His journey from Director of Buildings and Grounds at Northfield Public Schools to leading thriving businesses exemplifies the spirit of hard work and determination.
Beyond his professional achievements, Cole is a dedicated family man. He and his wife Kristi are proud parents to three wonderful children: Marlee, Calvin, and Lainey. Residing in the beautiful area of Zumbro Falls, the Nelson family understands the importance of local connections and support. This podcast is a platform to share not only business insights but also the vibrant happenings within the community.
Cole's entrepreneurial spirit is matched by his dedication to community building. Through The American Dream Podcast, Cole aims to inspire others by sharing the stories and strategies that have shaped his journey and those of other successful individuals.
Our Podcast's Purpose


Sharing Business Insights
The American Dream podcast, based in the Midwest, shares stories of success and challenges in the business world. We discuss best practices and interview like-minded business owners, motivating ourselves and our listeners to set ambitious goals and push boundaries.


American Made
Cole and Blake, as owners of multiple businesses, share a commitment to like-minded values centered around innovation and constant improvement. They strive to create forward-thinking solutions, ensuring their businesses evolve with industry trends while maintaining a focus on quality and customer satisfaction. Their shared vision drives them to continually enhance their operations, fostering growth and success across all their ventures.

Join the Podcast

We’re looking for innovative business owners with unique stories to be special guests on "The American Dream" podcast! If you’ve overcome challenges, built something extraordinary, or are leading the way with fresh ideas, we’d love to hear from you. Join us to share your journey, inspire our audience, and contribute to the conversation about keeping the American Dream alive.